A board presentation is among the most important tasks a leadership team can do. It’s an opportunity for the management team to discuss its goals, priorities and performance with the board in order that it can determine whether it’s doing and if it’s on the right track. It also gives the board an overview of where the company’s performance compares to its industry and compares itself to the competition.
A well-crafted board presentation is a mixture of high-level information (such as balance, income or cash flow statements) and go to this web-site other visual representations. This can include charts that make sense of the numbers by relating them to time periods, company goals and the performance of competitors, as well as samples of assets that illustrate specific strategies (such as a screenshot of a brand-new website or social media ad).
Another factor that helps create a great board presentation is to speak in a terms that the board understands, and is comfortable with. It is more effective to employ familiar metaphors that are easy to grasp and connect to, for example, the business’s growth or expanding it, rather than using technical terms that can be confusing or overwhelming. It is also important to avoid jargon, and include an extensive glossary.
The board should also be aware of how your strategy will impact the bottom line, and what’s required to get there. It’s a good idea to talk to the person who invited your presentation prior to the meeting, or at least have a brief phone conversation to gain a sense of the main points.